Are you ready to learn the most powerful formula for ultimate persuasion? This formula is so powerful that it’s not… Read more The Simple Formula That Guarantees Successful Persuasion
In my previous blog, I discussed extensively how it is important to keep things short and simple. But does the… Read more Longer Or Shorter Headlines?
I think we can all agree that advertising can be challenging. To say it’s hard is an understatement, trying to… Read more The One Secret To Selling Your Readers With Your Headline
It doesn’t really hit you until you actually think about it: People are all about themselves in almost every aspect… Read more Flood Your Reader With a TON Of Benefits
I’m not sure about you, but I hated reading textbooks in school… Reading would take F-O-R-E-V-E-R; with never-ending chapters of thick… Read more How Keeping Things Simple Makes You More Money
If you’ve been reading my blog, you’ll notice that I quote a lot from Drew Eric Whitman, the author of… Read more How To Sell Your Products With Solid Evidence
When you’re writing copy for a product or service, it’s so easy to talk about how great your selected product… Read more Double-Sided Persuasion & The Art of the Takeaway