Have you ever bought something that you didn’t need simply because it had an amazing deal? Maybe it was a… Read more The One Deadly Sin That Plays On Every Consumer’s Weakness
When I started my copywriting journey, I would read a ton of articles about how all you had to do… Read more Should You Do Spec Work For Clients?
So you know how we talked extensively about that one magic word that can get people to do whatever it… Read more The Secret To Turning Cold Traffic Into HOT Traffic With Copywriting
Quick question: What’s the one word that has the power to transform your copy, your sales, and even your business… Read more This One Word Has The Power To Transform Your Copy Overnight
A few quick questions, if I may: When you’re watching a commercial about a popular alcoholic beverage (say, the Dos… Read more The Power of Ego & Instant Identification