Picture this scenario: You’re in a bar with some of your best homeboys having a great time. Music’s bumpin’, people… Read more How Standing Out In Your Copy Gives You The Best Advantage
So you’ve constructed a clever headline that highlights the biggest benefit of your product or service. You’ve made sure it’s… Read more Dr. Direct’s 5 Secret Ways to Lure Your Readers Into Copy
In my previous blog, I discussed extensively how it is important to keep things short and simple. But does the… Read more Longer Or Shorter Headlines?
I think we can all agree that advertising can be challenging. To say it’s hard is an understatement, trying to… Read more The One Secret To Selling Your Readers With Your Headline
It doesn’t matter if you’ve memorized every word of this entire blog and applied every trick in the book to… Read more 10 Addictive Headline Starters For Your Copy And Ads.
It doesn’t really hit you until you actually think about it: People are all about themselves in almost every aspect… Read more Flood Your Reader With a TON Of Benefits
If you’ve been reading my blog, you’ll notice that I quote a lot from Drew Eric Whitman, the author of… Read more How To Sell Your Products With Solid Evidence